The DC Style Factory Closet Audit Goes Bi-Coastal
A DC Style Factory Stylist does much more than work with clients on our signature Closet Audit, In-Person Shopping and Outfit Creation. A big part of my job also includes marketing myself and meeting new potential clients. Which is why as my much-anticipated three-week trip back to San Diego was fast approaching, I got to thinking, “How can I book a few clients on the West Coast?”
I put out the word on social media that I would be in town and taking on clients. Before I knew it, my calendar was booked for several Closet Audits in sunny Southern California. I was excited to take DC Style Factory out West!
To prepare for my working vacation, I needed my tools: my stylist kit, garbage bags for hauling away clothes to be donated, tags for any tailoring recommendations, pins and clips to visually demonstrate the way clothing should fit, and computer for note-taking. Every DCSF client receives a Style Memo — a blue print for his or her personal style. I also needed to research charities in the area that would give a tax receipt for my clients donated clothes. I got to work.
As I packed for my trip, I wanted my tools with me so I put them in my carry-on. You can imagine the curious expression on the face of the TSA Agent as the x-ray machine revealed a box of Hefty garbage bags in my rolling suitcase!
I arrived in San Diego, loaded up my rental car and a couple days later, I was in a closet that needed DCSF’s help. The methodical and well-oiled process began. We talked about her style needs, where she shopped, defined her style, and took her measurements. Then it was time for the heavy lifting. We tackled every single piece of clothing in her closet and asked the tough questions. We took decisive action for the end result of a perfectly organized and purposeful closet.
BEFORE
AFTER
My favorite moment was at the conclusion of my final West Coast Audit. I received a heartfelt hug from the client, telling me she felt like a weight had been lifted. That moment meant everything to me and drove home the point we often make to potential clients — it IS life-changing. It is also humbling and gratifying when you stop and acknowledge the trust a client gives as they let you in her closet and life. In that moment, this stylist got emotional and teary!
And then, just like we do in DC, I hauled away bags of clothes - this time in my rental car, I navigated new areas to drop them off.
It was a satisfying trip in so many ways. I enjoyed a lovely time, which included all the things you usually do on a vacation, and the bonus satisfaction of connecting with clients on the opposite side of the country. I can’t wait to head out West again for some shopping and outfit creation with my amazing clients!